FERNANDO GREGÓRIO


I’m a creative technologist, producer, and educator based in Brooklyn, NY. I have a graduate degree from NYU’s Interactive Telecommunications Program (ITP) and more than fifteen years of experience creating experimental storytelling through AI media, video, AR/XR, live performance, and new media art. Contact me for more information or work requests.





Creative Technologist and Educator
Video, AI Media, AR/XR
















LUCILIA SERICATA   VIDEO/AI/XR/INSTALLATION  2026   
CLIENT: SESC 24 DE MAIO  
POSITION: CREATIVE TECHNOLOGIST
TOOLS: ADOBE CREATIVE CLOUD, SORA, RUNWAY, KLING AI, OBS STUDIO, LENS STUDIO, BLENDER


Lucilia Sericata is a choreographic installation that uses bodily and videographic technologies to establish a game of superimpositions between body and image, tensioning fictional patterns constructed for a Black woman.

The choreographic installation articulates dance, performance, visual arts, and augmented reality (AR) with
the intention of fictionalizing, through recognizable and inaugural patterns, the body and ambience for a Black woman. It is a formal study of presence, performance, and virtuality. 



Performer interacts live with AR mask while dancing, SESC 24 de Maio, São Paulo, May, 2026.

As the project’s video and augmented reality designer, I developed its visual language and created a series of AI-generated videos and AR elements that layered virtual imagery with the performer’s body. The projections were designed not as a background, but as an active presence within the performance, creating an evolving dialogue between physical and digital bodies while supporting the work’s exploration of transformation, regeneration, and the fictional representations imposed on Black women.



Video interaction view during performance at SESC 24 de Maio, São Paulo, May, 2026.


Selected screenshots and GIFs from the AI-generated videos are shown below. Full-length videos are available upon request.





A NOTE ON CREATIVE PROCESS - BEHIND THE IMAGE-GENERATION-PROCESS

The 3D digital clay heads we see dancing in Lucilia are the result of a complex algorithmic process. I asked Carmen and Dani to write short biographies of Black women—from the past and the future. The image-generation system I created begins with text. The short biographies they wrote function as the emotional “source code” for each image. Instead of describing physical features to the machine, the system is fed the character’s life story: where she came from, her dreams, her frustrations, and her legacy. This textual input is then combined with the root heads: a digital scan of Dani’s head, a photograph of her mother, Terezinha, and another of her aunt,Tânia.


As it processes these stories, the machine reveals a structural bias: it tends to reproduce the same facial pattern for Black women, regardless of how different the biographies are. The process, therefore, requires an intervening system that translates the stories into distinct imagined facial morphologies, along with restrictive commands designed to prevent repetition and force the algorithm to generate genuine diversity.

The aim is to honor the singularity of each story while also dancing with the AI system's machine-made visual repertoire. The result is a series of ancestor-futurist entities that share the many-mouthed pipe running through this work.



CREDITS

DANIELLI MENDES
conception, choreography, and performance

CARMEN LUZ
direction and dramaturgy

FERNANDO GREGÓRIO
video, projection, and augmented reality design

FELINTO
original soundtrack

GIL DOUGLAS
sound setup

LAURA SALERNO
lighting design

ANDREA GUZMAN JEREZ
costume and props design

FELIPE SAMORANO
tailoring

MATIAS IVAN ARCE
stage technician

MAYRA AZZI
photography and
full performance video

MARCUS BRAGA
graphic design

IOLANDA SINATRA
production

JULIA LACERDA
production assistant

LAYSLA LOYSE
lighting operation and setup















AUGMENTEND PERFORMANCE LAB    AR/AI WORKSHOP    2026
CLIENT: SESC 24 DE MAIO    POSITION: EDUCATOR   
TOOLS: ADOBE CREATIVE CLOUD, SNAP LENS, RUNWAY, OBS, PROJECTION, PERFORMANCE


Augmented Performance Lab offers an experimental laboratory in video and performance, focusing on emerging image-making technologies such as augmented reality (AR) and artificial intelligence (AI).



The program is organized into two sessions, divided over two days. The first presents a conceptual and historical overview of video as both a technology and an artistic language, tracing developments from early research in artificial intelligence to contemporary creative practices. The second session takes the form of a practical and poetic lab, where participants develop performance prototypes using video in various formats, explore current production tools, and experiment with augmented reality.

Example of a slide presented during the first day of the lab, putting technology and art history side by side

Movement exercises and creative prompts guide reflections on the relationship between our bodies and technological systems in the present. The workshop approaches “technologies of augmentation” not only as digital tools, but as ancestor-futurist apparatuses capable of reshaping how bodies, images, and environments interact.



Some of the XR performance prototypes created by the students during the laboratory














SECRET SOCIETY   AR FILTER   2024   
CLIENT:PENGUIN RANDOM HOUSE   POSITION:AR DESIGNER  
TOOLS: SPARK AR, ADOBE ILLUSTRATOR AND BLENDER

Secret Society is a young adult book label created by Penguin Random House Portugal. For its first 10 releases, I designed and developed a series of augmented reality butterflies for Instagram, each one connected to a different book cover. The butterflies were individually 3D modeled and animated to appear as though they were resting directly on the covers. These Instagram AR experiences enhanced the original artwork and brought the publisher’s vision of a butterfly collection to life as a digital extension of the book series.



















IGNOTO VIBRATIONS   XR SCULPTURE   2022   
CLIENT:RIO ART MUSEUM (MAR), GOETHE INSTITUTE 
POSITION:XR DIRECTOR AND CREATOR 
TOOLS: 8TH WALL, BLENDER, MIRO


Ignoto Vibrations is a mixed-reality sculpture series and performance commissioned for the Museum Conference at Rio Art Museum (MAR) in Brazil. I co-created the project in collaboration with the artist Rodrigo Andreolli and the architect Marilia Piraju. As an XR director, I coordinated an international team of tech professionals (AR developer, 3D modeler, and animator) and designed the user experience.

The fire at the National Museum of Rio de Janeiro on September 2, 2018, created images loaded with symbolic force about the treatment conditions given to Brazil's scientific and cultural research. This fire caused the loss of the most important museum collections in the country's history, but at the same time made us reflect on the weight of certain historical narratives, urging us to trace new memories that re-exist beyond the destroyed matter. Fire, in its tragic manifestation, also reaches its transcendental aspect.

Based on the study of narratives brought by researchers and members of the National Museum collection rescue team, this project proposes a prototype exhibition in Mixed Reality, motivated by 3D scans of some of the recovered pieces and the memories lost in the fire.








CREATION PROCESS






CREDITS

Research Direction, Creation, Production: Rodrigo Andreolli

Mixed Reality Director, Creation: Fernando Gregório

Creation, Scenic Architecture: Marília Pirajú

Augmented Reality Development: Name Atchareeya Jattuporn

Animation and 3D Modeling: Gabriel Brasil

Texts, Drawings and Performance:
Bruxa Profana Latino-americana
Clamor
Fernando Gregorio
João Vitor Cavalcante
Moonlight Mendez
Marília Piraju
Rodrigo Andreolli
Vick Nefertiti

Musicians
André Souza
Kaio Ventura

Design, sound editing and audiovisual recording
Renato Pascoal

Illustrations
Nash Laila
Vincent

Assistant
Valerie Chen

Locksmith
Maurício - Fina Serralheria - Bixiga, São Paulo

Consultancy
Mother Celina de Xango


Thanks
Antonia Cattan
Carolina Bonfim
Clelio de Paula
Fel Barros
Flavia Meirelles
Gustavo Caboco
Henrique Entratice
Lucas Canavarro
Luiz Cruz
Maria Catarina Duncan
Renato Caldas
Rosabelli Coelho-Keyssar




Collaboration
Goethe Institut Rio de Janeiro

Fernanda Galvão, Julian Fuchs, Robin Mallick

National Museum of Rio de Janeiro

Crenivaldo Veloso Jr., João Pacheco de Oliveira, Maria Elizabeth Zucolotto, Maria Gabriela Evangelista, Juliana Sayão, Michele de Barcelos Agostinho, Paula de Aguiar Silva Azevedo, Pedro Luis Von Seehausen, Rafael de Andrade, Sergio Alex Kugland de Azevedo, Silvia Reis

LAPID - Image and Signal Processing Laboratory - UFRJ - Federal University of Rio de Janeiro

Bendegó and Heart Scarab 3D Models provided by LAPID

3D Abebé de Oxum and Ritxokó models created by Rodrigo Andreolli and Gabriel Brasil from images by Pedro Von Seehausen

Support
MISTI Brazil - Massachusetts Institute of Technology
Rio Art Museum
Teatro Oficina
Universidade Antropófaga
















LINE PLAYERS   AR FILTER   2022   
CLIENT:META OPEN ARTS   POSITION:AR DESIGNER  
TOOLS: SPARK AR, ADOBE ILLUSTRATOR AND BLENDER

Line Players is an AR collective game experience for Instagram Reels based on retro game references and futuristic XR glasses design. It was created in collaboration with Meta Open Arts. The effect interprets the design identity and key visual assets for a Meta international event in Palo Alto, California, in September 2022. The project included physical activation stations with backdrops and QR codes during a private event in Palo Alto, California.







CREATION PROCESS